Broadband

The web is vast. Far too vast for anyone to have a
hope of negotiating by themselves. When you start to look for information
online, very often the first place you turn to are the search engines to bring
home web pages that will fit what you’re looking for.

Search engines, however, are not always the best of
even the most efficient way of finding great online content. Anyone that has
ever waded through page after page of Google results hoping that they have hit
on that elusive keyword can vouch for that.

Social bookmarking brings to the equation something
that search engines can’t compete with - the human touch. Just as the internet
has millions of pages, so it also has millions of users, and if even a fraction
of those users share the sites they’ve found interesting, useful or just plain
bizarre with each other, there is suddenly a vast resource for anyone searching
the web to tap into.

Full article at: Social bookmarking